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Zero Waste Store

Manage Customer Relationships for Retention and Loyalty

This course covers the knowledge and abilities required for a service leader at managerial level in managing customer loyalty and retention programmes and evaluating customer relationship information to measure effectiveness of programmes.


Building great customer relations is paramount to sales growth. The course helps you to
• Understand and select methods to build customer loyalty and retention
• Increase customer conversions to brand advocates with tailored recommendations to target audience
• Monitor and measure effectiveness of customer relationship programmes


Customer Loyalty and Retention Strategy Formulation

TSC Code: RET-CAR-4002-1.1

Training Duration: 2 full days

Time: 9am to 6pm

Upcoming intakes:

26 to 29 May (Virtual training), 7 & 8 Jul and 12 & 13 Oct 2020

Course fee (subject to GST): $650

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SkillsFuture Singapore (SSG) grant available!​

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Funding for Singapore Citizens / Singapore Permanent Residents : SME $585 / Non-SME $240

Nett course fee : $65 / $410

7% GST of full course fee : $45.50

Total nett fee payable : SME $110.50 / Non-SME $455.50

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SkillsFuture Mid-Career Enhanced Funding for Singaporeans aged 40 years and above : $585

Nett course fee : $65

7% GST of full course fee : $45.50

Total nett fee payable : $110.50

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Workfare Training Scheme for Singaporeans aged ≥ 35 years and earning ≤ $2,000/month : $617.50

Nett course fee : $32.50

7% GST of full course fee : $45.50

Total nett fee payable : $78.00

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We also offer customised class to cater specifically to your company's training needs. 

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​Contact us at 6360 0188 or elise@sra.org.sg to find out more!

Manage Customer Relationships for Retention and Loyalty: Admissions
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