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Knit Shop

Manage Marketing Mix for Retail Growth

This course covers the knowledge and abilities required for a service leader at managerial level in evaluating, reviewing and adjusting marketing mix against marketing performance and identify marketing mix that satisfies target customers.


A strong grasp of emerging trends can fuel retail growth with the creation of marketing opportunities using the right marketing mix. In this course, you will learn to
• Select the marketing mix that best communicates to the targeted customers
• Adjust the marketing mix to fulfil organisational and marketing objectives that reflects the brand positioning
• Evaluate of the marketing mix performance through engaging stakeholders


Marketing Mix Management

TSC Code: RET-BRM-4005-1.1

Training Duration: 2 full days

Time: 9am to 6pm

Upcoming intakes:

3 & 4 Aug and 2 & 3 Nov 2020

Course fee (subject to GST): $620


SkillsFuture Singapore (SSG) grant available!​

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Funding for Singapore Citizens / Singapore Permanent Residents : SME $558 / Non-SME $240

Nett course fee : $62 / $380

7% GST of full course fee : $43.40

Total nett fee payable : SME $105.40 / Non-SME $423.40

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SkillsFuture Mid-Career Enhanced Funding for Singaporeans aged 40 years and above : $558

Nett course fee : $62

7% GST of full course fee : $43.40

Total nett fee payable : $105.40

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Workfare Training Scheme for Singaporeans aged ≥ 35 years and earning ≤ $2,000/month : $589

Nett course fee : $31

7% GST of full course fee : $43.40

Total nett fee payable : $74.40


We also offer customised class to cater specifically to your company's training needs. 

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Contact us at 6360 0188 or elise@sra.org.sg to find out more!

Manage Marketing Mix for Retail Growth: Admissions
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